Please be informed as we (un)change the design
The blob-shaped sticker placed above sample bottle in the vending machine reads: “Please be informed that we are currently changing the package design and you may have different design from the sample.” It took me some time to notice any difference, even after comparing the two next to each other.
To what extent do people notice and willing to notice the packaging design? Often packages, characters, and brand logos, they change so subtle that we do not notice at once. It is only in a time span of decades that we see how far they have changed along the trends.
With that in mind, perhaps you might be interested in seeing the 2 minutes video here, showing gradual transformation of the famous Hello Kitty character along its 35 year history.
